Nexgen Marketing posted on May 22, 2019

Affordable CRM? 

CRM software is used in various industries to take care of customer communication. There are plenty of expensive and affordable CRMs available in market. Selecting one of them should be done after considering several factors. Without considering these, selection of CRM cannot be effective. The factors that should be considered are user-friendliness, documents integration, pipeline management, multidevice compatibility etc. A cost-effective CRM delivering requirements to the user will be more effective than a costly CRM. 

The studies show that in selecting a CRM, software users generally show a trend. The statistics regarding the importance of factors in selecting a new CRM solution is given below. 

 

As we can see in the bar diagram user-friendliness is the key factor that is considered by users when selecting a CRM software. If affordable software has these important factors, then why bother paying more? 

Selection of affordable CRM shouldn’t confine only to cost aspect, but you should also consider the most desirable factors for each industry. Consider a user who want CRM for financial industry, intuitive user interface will be a primary concern. Ensuring that the software can satisfy their workflow requirements is also a priority. In a more costly solution, there may be a lot of features available, but most of them may not be useful to you or would be too hard to configure. Finding a cost-effective solution with the right set of features ensures the successful transition to a CRM software. 

Nexgen CRM is a cost-effective, user-friendly and multidevice compatible customer relationship management (CRM) software. Its features include intuitive user interface, communication management, lead management, contact management, calendars with alerts and notifications, customer database segmentation, document management, opportunity management, sales pipelines, interaction tracking. Nexgen CRM is a very affordable solution which is especially tailored for the financial industry. If you are looking for a CRM software for financial sector, then Nexgen CRM is the right option for you. 

 


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