Product selection lies at the heart of successful retailing, and it is through data-driven assortment planning strategies that you can elevate your store's performance. Planograms play a pivotal role in ensuring that your store's shelf layout is optimized for sales and customer satisfaction.

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A planogram, often described as "POG," is a visual representation or diagram that outlines the precise placement and arrangement of products on store shelves or displays. Recent studies show that 80% of customers make impulse purchases when products are visually appealing on shelf layouts.

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In the quest for a greener and more sustainable future, businesses across the globe are increasingly adopting eco-friendly practices and strategies. Planograms play a significant role in organizing and displaying products on store shelves, but they can also reduce waste and foster a greener shopping experience.

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Planograms help create a cluster and assortment optimized shelf space for each product. Prioritizing assortment planning using planograms can help retailers optimize product placement, reduce inventory costs, and enhance customer experience.

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Most people often imagine that planograms are nothing more than just pictures which can be built without sales data. Planograms help retailers entice customers to make purchases and boost in-store sales.

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Planning out how to use your retail space well is not an easy task. From determining which items go where, customer likes and dislikes, the number of facings, and the types of displays, you need to plan out every little thing in detail. Planograms are the most effective tool that helps you plan out the maximum amount of shelf space more efficiently.

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