Nexgen Marketing posted on 11/29/2023 12:00 AM

Small businesses face numerous challenges in maintaining efficient and error-free merchandising operations. Managing merchandising effectively is crucial for success. Planogram services offer small businesses a powerful tool to optimize product placement and minimize merchandising errors.

Read More

Nexgen Marketing posted on 11/22/2023 12:00 AM

As customers weave through the aisles, their journey is connected to the layout and arrangement of products on the shelves. Planograms emerge as a pivotal tool in this aspect, offering a strategic approach to positioning products to enhance aesthetic appeal and sales.

Read More

Nexgen Marketing posted on 11/15/2023 12:00 AM

Optimize shelf space with a well-designed planogram that emphasizes key holiday items, ensuring easy accessibility and encouraging impulse purchases. Enhance your Visual Merchandising planogram by strategically organizing Thanksgiving-themed products to guide customers seamlessly through a festive shopping experienc

Read More

Nexgen Marketing posted on 11/08/2023 12:00 AM

Click-and-collect services have become an integral part of the modern retail business. Planogram ensure products are well-organized, orders are fulfilled accurately, and customers enjoy a smooth and efficient experience.

Read More

Nexgen Marketing posted on 11/01/2023 12:00 AM

Planograms are a potent tool for boosting brand visibility by strategically organizing and presenting products in-store. By optimizing shelf layouts, showcasing key items, and creating visually appealing displays, planograms capture the attention of shoppers, reinforcing brand recognition and increasing the likelihood of product purchases.

Read More

Nexgen Marketing posted on 10/25/2023 12:00 AM

The retail landscape is continually evolving, and as the digital age ushers in new ways to shop, it is crucial for brick-and-mortar stores to find innovative strategies to stay relevant and competitive. Planograms provide a blueprint for store managers and staff, guiding them on how to arrange merchandise to optimize sales, enhance customer experiences, and improve operational efficiency.

Read More

Nexgen Marketing posted on 10/18/2023 12:00 AM

Maintaining franchise brand consistency is one of the most important things to get right to maximize your profitability. Planogram ensures optimizing the layout, placement, and organization of products on store shelves, display racks, and even in-store promotional areas.

Read More

Nexgen Marketing posted on 10/04/2023 12:00 AM

As a retailer, you know that first impressions matter in the retail business. Most stores are trying different methods, such as displaying outfits on mannequins or creating seasonal window displays, to promote their products with the help of shelf planning software such as planograms.

Read More

Nexgen Marketing posted on 09/27/2023 12:00 AM

Product selection lies at the heart of successful retailing, and it is through data-driven assortment planning strategies that you can elevate your store's performance. Planograms play a pivotal role in ensuring that your store's shelf layout is optimized for sales and customer satisfaction.

Read More

Nexgen Marketing posted on 09/20/2023 12:00 AM

In retail stores, every square foot and every product is important. Planograms help retailers design product shelves by putting their customer’s needs first, keeping their assortment focused and organized, and staying adaptable to changing market conditions to drive sales.

Read More

Nexgen Marketing posted on 09/06/2023 12:00 AM

A planogram, often described as "POG," is a visual representation or diagram that outlines the precise placement and arrangement of products on store shelves or displays. Recent studies show that 80% of customers make impulse purchases when products are visually appealing on shelf layouts.

Read More

Nexgen Marketing posted on 08/22/2023 12:00 AM

Every inch of space within a store is planned and curated to create an impactful shopping experience. Negative shelving involves intentionally leaving some shelves partially or completely empty within a retail space. Effective implementation of negative shelving through planograms requires a deep understanding of store layout, product placement, and shopper behavior.

Read More

Nexgen Marketing posted on 08/16/2023 12:00 AM

Retailers used to rely mostly on their instincts to make decisions about shelf planning, inventory management, identifying which items would draw the attention of customers, and promotions. Planogram retail analytics involves the strategic arrangement of products within a retail space to maximize sales and optimize the customer experience.

Read More

Nexgen Marketing posted on 08/09/2023 12:00 AM

Imagine walking into a store that is no longer just a place to shop, but a realm of imagination, a portal to new experiences, and a treasure trove of thematic wonders. Incorporating thematic displays with the help of planogram software into your retail strategy can transform your store into a captivating zone where customers do not just shop but embark on exciting journeys.

Read More

Nexgen Marketing posted on 08/02/2023 12:00 AM

Macro space planning ensures a strategic approach to allocating and arranging products within a store's shelf space. Leveraging planogram software and staying flexible to changing market dynamics further enhances their ability to meet customer demands successfully.

Read More

Nexgen Marketing posted on 07/19/2023 12:00 AM

When it comes to retail merchandising, product visibility is key to driving sales and attracting customers. Your store shelves play a crucial role in optimizing product visibility and creating an impactful shopping experience. Shelf planning solutions such as planograms can significantly enhance product visibility within a retail environment.

Read More

Nexgen Marketing posted on 07/12/2023 12:00 AM

Seasonality plays a significant role in planning the retail cycle. Planograms ensure that retailers have a merchandise assortment targeted at customer preferences. This significantly increases sales, provides brand distinctiveness, and develops loyalty as customers return year after year.

Read More

Nexgen Marketing posted on 06/28/2023 12:00 AM

Off-shelf displays help retailers showcase products in a visually appealing and attention-grabbing manner, often placed strategically at key locations within a store with the help of planograms. It maximizes product visibility, creates a memorable brand experience, and drives sales by capturing customer’s attention and influencing their purchasing decisions.

Read More

Nexgen Marketing posted on 06/14/2023 12:00 AM

Understanding why people do not buy is one of the most essential things a retailer can do to boost conversion rates. Planograms can help achieve profitability by enhancing product engagement and effectively featuring new items to maximize in-store sales.

Read More

Nexgen Marketing posted on 06/07/2023 12:00 AM

Shelf layout plays a key role in managing store flow and customer traffic. The placement of products on a shelf with the help of planograms can make shoppers more engaged in shopping and increase store revenue. This improves the in-store experience and your overall sales figures.

Read More

Nexgen Marketing posted on 05/31/2023 12:00 AM

Product categories play a significant role in creating an attractive shopping experience that your shoppers will enjoy. Planogram experts create and design planograms for your stores to give shoppers a realistic vision of where each product category is located and how to make purchases.

Read More

Nexgen Marketing posted on 05/24/2023 12:00 AM

Creating a visually striking and memorable in-store experience can help customers choose the right item and improve the shopping experience. Designing planograms for appliance and furniture involves the strategic placement of products to optimize sales and enhance the overall shopping experience.

Read More

Nexgen Marketing posted on 05/17/2023 12:00 AM

Backorders in retail stores refer to the situation where a product is currently out-of-stock or unavailable and the store orders it. Planograms are an effective tool for retailers to manage backorder issues. By optimizing shelf space, prioritizing in-stock items, identifying inventory gaps, and streamlining the ordering process, retailers can ensure that they are meeting customer demands and maximizing sales opportunities.

Read More

Nexgen Marketing posted on 05/10/2023 12:00 AM

Planograms help create a cluster and assortment optimized shelf space for each product. Prioritizing assortment planning using planograms can help retailers optimize product placement, reduce inventory costs, and enhance customer experience.

Read More

Nexgen Marketing posted on 05/03/2023 12:00 AM

Most people often imagine that planograms are nothing more than just pictures which can be built without sales data. Planograms help retailers entice customers to make purchases and boost in-store sales.

Read More

Nexgen Marketing posted on 04/26/2023 12:00 AM

Planning out how to use your retail space well is not an easy task. From determining which items go where, customer likes and dislikes, the number of facings, and the types of displays, you need to plan out every little thing in detail. Planograms are the most effective tool that helps you plan out the maximum amount of shelf space more efficiently.

Read More

Nexgen Marketing posted on 04/19/2023 12:00 AM

In most retail stores, shelf positioning is considered a crucial process to drive sales. When implementing product placement or planning a strategic store layout, retailers must ensure planogram compliance to maximize sales and improve store performance.

Read More

Nexgen Marketing posted on 04/12/2023 12:00 AM

Dollar stores have become increasingly popular over the years and are now a fixture in many communities, offering affordable options to people who may not have access to more expensive stores. Planograms create an organized and optimized store layout, boosts sales and improves the customer experience.

Read More

Nexgen Marketing posted on 04/05/2023 12:00 AM

Merchandising products in drugstores using planograms can help optimize store layout and increase sales. Planograms help drugstore place products accurately on shelves. This helps retailers determine how to arrange products in a category by subcategory, and then each SKU within the allotted shelf space.

Read More

Nexgen Marketing posted on 03/29/2023 12:00 AM

Finding ways to encourage customers to increase their retail spending goes a long way towards help you meet sales goals. Planograms are an effective tool for retailers to increase the chances of in-store spending by strategically placing products on shelves and creating a more organized store layout, which enhances the customer shopping experience.

Read More

Nexgen Marketing posted on 03/22/2023 12:00 AM

Reading a planogram is a crucial step towards retail optimization in order to reap its full benefits. Planograms are important merchandising tools for communicating shelf plans. This will indicate the optimal location of every SKU in the store.

Read More

Nexgen Marketing posted on 03/15/2023 12:00 AM

Retail design has always been an essential part of retail store strategy. Planograms help retailers to set themselves apart from their competitors through shelf planning, product placement, or in-store design.

Read More

Nexgen Marketing posted on 03/08/2023 12:00 AM

Most people use soft drinks for refreshment purposes. When it comes to soft drink merchandising, creating an eye-catching display with the help of visual merchandising planograms can attract shopper’s attention and encourage them to make a purchase.

Read More

Nexgen Marketing posted on 03/01/2023 12:00 AM

Visual representation of store shelves with the help of planograms help retailers optimize the shelf space used by each product to maximize sales. This helps retailers provide well-organized, category-wise products to customers and satisfy their shopping needs.

Read More

Nexgen Marketing posted on 02/22/2023 12:00 AM

Retailers across the world use visual merchandising solutions like planograms to plan the placement of items on retail shelves and keep the stores efficient. You can entice shoppers with proper shelf planning using planograms by rightly placing products on store shelves.

Read More

Nexgen Marketing posted on 02/15/2023 12:00 AM

Planograms let you plan the placement of items on your retail shelf to maximize sales and customer satisfaction. It helps retailers create a visual representation of an ideal store layout to boost sales. This makes customers stay in stores for longer periods, increasing the likelihood of driving sales.

Read More

Nexgen Marketing posted on 02/08/2023 12:00 AM

Most franchisors face the challenge of aligning their store layout design, shelf planning, and category management with the goals of their franchisees, who may be located half a globe away. Planograms will help you deliver creatively enticing in-store experiences to shoppers by designing and executing the right product displays.

Read More

Nexgen Marketing posted on 02/01/2023 12:00 AM

Upselling will help offer your shoppers a more valuable and higher-priced version of the products they are looking for. Retailers can visually showcase customers the best models with the aid of visual merchandising planograms. Retailers can boost sales and revenue by carefully arranging products on planograms in a way that encourages shoppers to purchase multiple items at once.

Read More

Nexgen Marketing posted on 01/25/2023 12:00 AM

In today’s retail, nearly 60% of customers expect shops to give experiences than just merchandise. Experiential retail is a marketing strategy where brick-and-mortar stores offer memorable shopping experiences beyond browsing or purchasing items. Such stores actively engage customers and entice them to visit the store by offering perks like in-store services or events or advanced visual merchandising solutions.

Read More

Nexgen Marketing posted on 01/20/2023 12:00 AM

Inventory replenishment demands a great degree of multitasking, a lot of accuracy, and exceptional timing. Planograms are crucial for giving you a fine-grained, micro-level perspective on your category. Use sales and space data to balance out your days of supply across all categories in your store when creating any type of planogram. By doing that, you may manage your stock more effectively and reduce the frequency of shelf replenishment.

Read More

Nexgen Marketing posted on 01/18/2023 12:00 AM

Most retailers share the goal of driving more customer traffic and continuing to bring customers back to their stores. Planograms assist retailers in effectively planning and executing store shelves. This aids retailers in achieving optimal product assortment, the right product selection, and accurate stock estimation for the shelves.

Read More

Nexgen Marketing posted on 01/11/2023 12:00 AM

Merchandising is one of the fundamentals of sales success. And, when it comes to fashion retail, there is no exception. As a retailer, you must consider how each element influences a shopper’s decision to make a purchase. help retailers in designing and executing product displays to drive shopper’s attention and significantly increase sales. This will also determine your customer’s first impression when they see or explore your store.

Read More

Nexgen Marketing posted on 01/04/2023 12:00 AM

A successful retail store depends on more than just a marketing plan or a product range to draw customers. Planograms will help you present products accurately by giving them the right facings and space they need to perform well on shelves. This helps retailers boost their sales and improves store performance.

Read More

Nexgen Marketing posted on 12/29/2022 12:00 AM

A physical store is challenging to build compared to an online store. As a result, most retailers are implementing planograms for better shelf planning and execution of products to entice shoppers. Physical stores not only help shoppers get to see your products, they also provide a sense of trust among your customers since the service is available both online and offline.

Read More

Nexgen Marketing posted on 12/14/2022 12:00 AM

Most stores find it difficult to showcase the right products on shelves and to build an engaging in-store experience to drive customer attention to the store. Planograms aid retailers in shelf planning and execution to help shoppers better visualize products on shelves. This helps retailers display products on shelves and organize stores to drive sales.

Read More

Nexgen Marketing posted on 12/07/2022 12:00 AM

Data-driven planogram needs to be reviewed or updated frequently in order to be successful in retail. Planograms help in-store staff in shelf planning, choosing specific products to display on shelves, and even updating the shelf to increase sales.

Read More

Nexgen Marketing posted on 11/30/2022 12:00 AM

In retail marketing, visual merchandising planogram has an undeniable role in bringing people into your store – in other words, sales. Planograms help retailers plan and execute their store shelves to drive customer attention and boost sales.

Read More

Nexgen Marketing posted on 11/24/2022 12:00 AM

Retail sales volume will skyrocket over the Black Friday weekend. Retail managers have numerous options for organizing the products they sell. They can sort them by size, type, and popularity, among other criteria. Planograms can be extremely useful when you have multiple retailers. When a shopper enters one of your stores, they will immediately recognize a product and a specific brand, providing them with a better experience.

Read More

Nexgen Marketing posted on 11/23/2022 12:00 AM

Effective merchandising is about having a good product assortment on shelves and displaying such items to entice shoppers to buy. The shopping experience you offer to your shoppers can influence their attitude and perception of your store. A common criterion used to help identify the best-selling products and optimize categories that fit their needs by using planogram software.

Read More

Nexgen Marketing posted on 11/16/2022 12:00 AM

The retail business has always been competitive, but the last few years have been more challenging than ever. Customer’s shopping habits have changed, and their expectations continue to increase. Planogram software has become essential for retail businesses to stay competitive in today's retail environment by utilizing shelf space to promote products and generate sales.

Read More

Nexgen Marketing posted on 11/09/2022 12:00 AM

As a retailer, it is your responsibility to optimize every bit of your merchandising environment to provide an enjoyable shopping experience for shoppers. Choosing the correct combination of visual displays and merchandise can help you stand out from the competition. Planograms assist retailers in implementing end caps on gondola shelves to properly display various items.

Read More

Nexgen Marketing posted on 11/02/2022 12:00 AM

The challenge of increasing walk-ins is something that every retailer faces. Encouraging shoppers to venture inside your store for a closer look is crucial for every business. Planogram help merchants the ability to efficiently plan and implement shop shelves, which leads to additional opportunities to increase sales.

Read More

Nexgen Marketing posted on 10/26/2022 12:00 AM

As a retailer, you already know, setting goals is crucial to the success of your retail store. It will be challenging to continuously scale your brand if you don't set targets to achieve your objectives. With the aid of planogram software, retailers can stand out from the competition with eye-catching product displays, creative store layouts, and successful product placement on shelves.

Read More

Nexgen Marketing posted on 10/21/2022 12:00 AM

One critical component of the approach that is often forgotten is how the products are displayed on the shelves of a retail store. This is where planograms come in. A planogram is a schematic drawing used for thorough planning of how and where products should be placed in retail stores to maximize product visibility.

Read More

Nexgen Marketing posted on 10/19/2022 12:00 AM

The face of retail is changing fast as shoppers demand better experiences and products. An essential component of this transition to enhance the retail experience is the use of technological tools like software for store and space planning. Planogram assist retailers in creating efficient store layouts and selecting the right products for the shelves. This impacts the customer's journey and encourages them to browse more aisles and prompts them to make a purchase.

Read More

Nexgen Marketing posted on 10/12/2022 12:00 AM

The shopping experience you give to your shoppers can influence their attitude and perception of your store. . Planogram software identify products for the target segment and help understand how the customer encounters those products on the store shelves to encourage them to purchase.

Read More

Nexgen Marketing posted on 10/06/2022 12:00 AM

Encouraging potential shoppers to visit your store for a closer look is a top priority for every department store. As a retailer, you need to use a well strategic plan to get people to walk through your store. While foot traffic is crucial, what do you do to make customers stay at the store? Well, with the help of planogram software, retailers can entice shoppers to make purchases. Planograms are visual merchandising tools, which help retailers plan and execute product shelves efficiently to boo

Read More

Nexgen Marketing posted on 10/05/2022 12:00 AM

Stockouts almost always make it to the “worst nightmare” lists of retailers, and for good reason. Not only do they lead to lost sales, but out-of-stock also results in reduced customer satisfaction and lower loyalty levels. Shoppers often feel let down when you don’t have what they are looking for, and the last thing you want is to disappoint customers. Although retailers have been creating and using planograms for many years, they are now turning to third-party planogram service providers, part

Read More

Nexgen Marketing posted on 09/29/2022 12:00 AM

Why is it important to display products in an inspiring way at the storefront to attract people? No matter how much you optimize your retail store, or how much exposure you give to store layouts, all your focus as a retailer must be on attracting new customers and retaining the existing ones. That is because retailers never get a second chance to make a first impression on their customers. Planograms help retailers create aesthetically pleasing displays and other in-store elements to engage and

Read More

Nexgen Marketing posted on 09/21/2022 12:00 AM

Child-driven purchases make the shopping experience a positive one for everyone, which helps to reduce in-store stress for adults. In order to compete in such an environment, you must keep up with ever-changing shopper appetites. One such reason is that if adults want to pick the toys fast for their little ones, they demand quick product availability on your store shelves. That is why the toy business needs highly efficient shelf planning software, to satisfy customer needs with smart replenishi

Read More

Nexgen Marketing posted on 09/15/2022 12:00 AM

Shoppers around the world are driven by the value of other things. About 70% of brand switching can be resolved with the help of visually appealing shelves. That is the reason why most shoppers implement planograms for their stores to entice shoppers of different natures. Planograms help retailers display various brands of merchandise on shelves to maximize sales.

Read More

Nexgen Marketing posted on 09/07/2022 12:00 AM

Christmas in September has taken on a new meaning over the last few years. If you have a retail store, you know that the holiday season is one humongous deal to boost sales. As a retailer, you always find it challenging to determine exactly how much inventory you need to stock and spend on it. That is why planograms help retailers plan and execute store shelves effectively to entice shoppers to make purchases.

Read More

Nexgen Marketing posted on 08/31/2022 12:00 AM

The global pandemic has caused major damage to the retail sector in the way they operate businesses and retain customers. Challenges such as lockdowns, supply chain issues, and shortages of products are just a few of the frustrations that shoppers and retailers have faced over the last two years. As a retailer, you must find ways to encourage shoppers to visit your store over others with the help of planogram software.

Read More

Nexgen Marketing posted on 08/24/2022 12:00 AM

. Hybrid retailing combines brick-and-mortar stores with e-commerce selling. This offers shoppers a wide range of shopping options at their fingertips, which makes the shopping experience even more seamless. But how can retailers make this happen by visually appealing customers? Well, this is simple. With planograms, retailers can monitor the shelves to keep track of the availability of items and improve the customer’s level of satisfaction.

Read More

Nexgen Marketing posted on 08/17/2022 12:00 AM

Today, sporting goods are considered one of the biggest global business markets in the world. A recent report shows that total sales of sports goods go up to $150 billion, and they will reach more in the upcoming years. So, if you have a sporting goods store idea, you must consider implementing a planogram first.

Read More

Nexgen Marketing posted on 08/11/2022 12:00 AM

It is undeniably true that a planogram helps to maximize retail sales. This is because planograms help retailers improve their retail businesses and satisfy the needs of shoppers. But planograms are not limited to helping retailers alone. In fact, these strategies can also impact suppliers who want to showcase their products to retailers and guarantee higher purchase.

Read More

Nexgen Marketing posted on 08/03/2022 12:00 AM

When retail inventory is large – the retailer needs to identify multiple types of product categories, including differentiating them into two distinct groups. It includes hardline and softline products. Planograms help retailers effectively plan and execute both hardline and softline products in their stores.

Read More

Nexgen Marketing posted on 07/27/2022 12:00 AM

With the rapid changes in the retail landscape, it is important to plan the promotional activities of your store. Planogram is a great tool that helps plan product execution in retail stores. Planograms are visual merchandising tools, which help retailers in planning the right items to be placed on shelves with promotional activities going on.

Read More

Nexgen Marketing posted on 07/20/2022 12:00 AM

In today’s retail world, it is difficult to maximize the store’s performance and look for every single detail of efficiency. Since they operate business on a low margin at first, they need to look for better ways to boost their revenue by 5% on average with planograms.

Read More

Nexgen Marketing posted on 07/06/2022 12:00 AM

How to boost a retail store’s sales successfully? This is a question that frequently comes to the retailer's mind who is planning to open a store. The success of your retail sales is driven by the visual aesthetic of your store – which includes planograms.

Read More

Nexgen Marketing posted on 06/29/2022 12:00 AM

Being strategic in every retail environment is one of the most important things to do in retail. If you want to please your shoppers and encourage them to purchase, there is a tactic for that. If you want to boost your sales and retail conversion rate, there is also a strategy for it. In short, you need to use multiple categories of tactics for the success of your retail store business. That is why planograms are the best.

Read More

Nexgen Marketing posted on 06/22/2022 12:00 AM

When your customers walk into a store and find the aisles are messy, they will stop visiting your store. Similarly, there may be situations where your store is stocked out of items that your customers need the most. This leads to losing your shoppers and sales. Well, you can fix this with the help of planograms.

Read More

Nexgen Marketing posted on 06/08/2022 12:00 AM

Running a multi-store retail business is no piece of cake, it requires proper planning so that all your stores bring profit. It includes managing sales, inventory, promotions, layout, and shoppers. So, how do you plan your store’s merchandising strategies for multiple stores effectively? The answer is simple – planogram software.

Read More

Nexgen Marketing posted on 05/25/2022 12:00 AM

When done right, new product placement can be a big toss for winning your shopper’s heart. And a big part of its success is product pricing. If you fix the price right and visually represent the item well on store shelves, it can drive sales and enhance your retail brand image. That is why you need to be strategic while choosing a pricing strategy like price skimming.

Read More

Nexgen Marketing posted on 05/18/2022 12:00 AM

It refers to the length of time shoppers remain in your store by interacting with your products or brand. As they spend more time in your store, it encourages shoppers to spend more money on the products. It also provides valuable insights into the customer’s’ needs, and more importantly, it shows how they behave in your store. Considering that increasing the dwell time of your shoppers can result in huge sales, you need to efficiently place items on store shelves with planogram software.

Read More

Nexgen Marketing posted on 05/11/2022 12:00 AM

It is no secret that today’s retail stores are more competitive than ever. In a study, it has been said that 20-40% of shoppers moved online during the pandemic’s peak. That is why managing or opening a store is not an easy task nowadays. It requires proper planning and execution to enhance the customer’s shopping experience. It can be done with planogram software.

Read More

Nexgen Marketing posted on 05/04/2022 12:00 AM

When it comes to different types of retail shelving, the most important one is gondola shelving. Your shopper’s can find them in your stores and across other retail formats because of their highly functional features. But the question is, how will you maximize the store’s efficiency with gondola shelving? A recent report shows that a gondola shelf built using an efficient planogram causes 50% of the total sales of the store.

Read More

Nexgen Marketing posted on 04/27/2022 12:00 AM

Category management is essential for managing the product categories to gain profitability. So, how does proper category management affect retail shopping experience? Well, this can be done with the help of well-built planogram software. Planograms are visual merchandising tools, which help retailers execute category-wise product placement effectively on store shelves.

Read More

Nexgen Marketing posted on 04/13/2022 12:00 AM

Imagine, for example, that your customers are enjoying a new variety of noodles. The demand for these noodles suddenly grows high, and it doubles over a one-month period. Due to the lack of analysis, the noodles are kept on the bottom shelf of the store with a limited number of product facings. This, in turn, makes it difficult for other shoppers to find the product, resulting in huge sales loss. Taking advantage of these opportunities can be difficult, however, this is one area where planogram

Read More

Nexgen Marketing posted on 03/30/2022 12:00 AM

Stocking the right products and merchandising them rightly on a shelf helps boost retail sales. Imagine, for example, that your customers are enjoying a new variety of plant-based patties. The demand for such items will increase over a period of time. Therefore, retailers need to stock such items and take full advantage of the sales potential of these items by considering the space allocation with data-driven planograms.

Read More

Nexgen Marketing posted on 03/23/2022 12:00 AM

In the retail business, planogram is the first form of selling. Before a shopper enters a store, the window displays will sell the product. And once you convince them of your store layout, it will determine whether they need to stay or walk out. That is how important a planogram is. Planograms are the visual merchandising tools, which increase your brand’s visibility with better product planning and placement.

Read More

Nexgen Marketing posted on 03/09/2022 12:00 AM

When brick-and-mortar stores moved to e-commerce, many retail strategies changed. But one traditional brick-and-mortar sales tactic used to increase retail conversion remained unchanged visual merchandising.

Read More

Nexgen Marketing posted on 02/22/2022 12:00 AM

Visual merchandising strategies helped many retailers to redraw the business in unforeseen ways to adapt with the new changes happening. The blog explains how retailers can implement visual merchandising in their store to encourage social distancing.

Read More

Nexgen Marketing posted on 02/02/2022 12:00 AM

Visual merchandising tactics will help retailers to convey the right information about products to customers. The type of your store layout, fixtures, and product placement will say a lot about your store and its brand identity. This helps retailers to differentiate from their largest competitors.

Read More

Nexgen Marketing posted on 01/27/2022 12:00 AM

When trying to understand how to merchandise your retail store shelves to draw customer’s interest and increase sales – it is important to consider visual merchandising strategies. It defines the way of representing products on displays and shelves, the store layout, and even igniting the senses, which all contribute to offering a shopper experience while visiting your store.

Read More

Nexgen Marketing posted on 01/12/2022 12:00 AM

While there are seasonal trends in retail sales – New Year, Christmas, Black Friday, Thanksgiving, Valentine’s Day – the weather can play a huge role in enticing customers. Therefore, many retailers execute their store shelves to influence consumer’s purchasing behavior with the help of planogram software.

Read More

Nexgen Marketing posted on 01/05/2022 12:00 AM

Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.

Read More

Nexgen Marketing posted on 12/29/2021 12:00 AM

Visual merchandising trends are more important than ever. It helps retailers visually arrange store shelves to engage customers in their stores, or to display items to promote retail sales.

Read More

Nexgen Marketing posted on 12/22/2021 12:00 AM

Assortment planning for seasonal events can be made with the help of visual merchandising strategies. Planograms are the visual merchandising tool, that helps retailers effectively place seasonal products on store shelves with the right amount of space between other products.

Read More

Nexgen Marketing posted on 12/14/2021 12:00 AM

Stores that sell seasonal products like gift cards, Christmas decorations, Halloween costumes, and Easter sets earn more profit during the holiday seasons. The difference between peak-season and off-season sales can be reduced with the help of planogram software. Planogram is a visual merchandising tool, that helps retailers strategically plan and execute the store shelves even during the off-seasons.

Read More

Nexgen Marketing posted on 12/08/2021 12:00 AM

Retailers need to use planogram software for their merchandising purposes to improve store sales. For the sake of the retail store’s functionality, Nexgen POG identifies the needs of your store, pinpoints what your customers want and regularly evaluates your store’s performance.

Read More

Nexgen Marketing posted on 12/01/2021 12:00 AM

CDT is considered as the path to purchase, by considering factors such as product, store layout, location, brands and many other factors. Therefore, CDT can be used to boost customer loyalty with the help of a visual merchandising strategy. Planogram is considered as the visual merchandising tool, that helps shoppers to easily identify the type of products they are looking to purchase.

Read More

Nexgen Marketing posted on 11/23/2021 12:00 AM

product range review is an important tool to maximize retail sales and improve profitability. It is the logical understanding of products in a retailer’s range per cluster. This helps to evaluate the performance of each product against the performance of the total range.

Read More

Nexgen Marketing posted on 11/17/2021 12:00 AM

Category management is an assortment of items, that help customers find appropriate substitutes for each other. Products are categorized with the help of planogram software based on similarities in consumer preferences, target audience, seasonal or occasional and convenience categories to entice customers.

Read More

Nexgen Marketing posted on 11/10/2021 12:00 AM

Category hierarchy helps retailers to organize the products on store shelves for sale. A well-thought-out category hierarchy can help customers choose the products of a certain category. With the help of a planogram, retail product hierarchies can group the products and improve sales.

Read More

Nexgen Marketing posted on 06/30/2021 10:48 AM

Planogram aids retailers to locate grocery space for optimized store sales and provide more visibility to the products which have high demand. It includes high visibility merchandising displays, right assortment planning, category management and insights and planograms compliance and automation.

Read More

Nexgen Marketing posted on 01/30/2020 01:01 PM

Planning out how you will use your retail space is not always easy. From determining which products go where, how many facings, customer walk flow, prominent displays, you need to plan out every detail.  Planograms are the most effective tool that assists you in planning out the minute details of retail space.

Read More

Nexgen Marketing posted on 01/15/2020 04:57 PM

Imagine you are a retain chain with stores across multiple locations and you have created your merchandising strategies using planogram. How do you ensure that?all your stores in multiple locations are?in sync with?company’s merchandising?and promotional?strategies?  

Read More

Nexgen Marketing posted on 06/25/2018 08:09 PM

Without data, there’s no use of a planogram! Planogram analytics gives you insights on various aspects of shelf space planning.

Read More

Nexgen Marketing posted on 06/21/2018 08:10 PM

Planograms have evolved over time and there are many powerful, yet affordable solutions available, allowing companies with smaller budgets also to start off with planogram.

Read More

Show More..

Popular Blogs

Tags

How to increase sales of soft drinks?

Apr 22, 2019   |   30223

As an FMCG product, the sales of soft drinks depend upon the effective tactics that are utilized to exploit customer psychology. FMCG products are low-cost consumer goods that is used for day to day usage. A customer chooses a soft drink based on the cost, brand image, availability, visibility, health factors.

How to Drive Retail Sales with Efficient Store Clustering?

Jan 05, 2022   |   19903

Store clustering offers retailers a targeted approach towards sales. This helps to understand what opportunities are to match the product range to generate sales. Planogram helps retailers effectively plan their product range according to the store type.

How to read a planogram?

Jun 24, 2019   |   18845

Product distribution on shelves in a retail store are done to support instore visual merchandising efforts which helps to improve store sales. A planogram implementation is only complete after it is read and understood , and then arranged on the shelf according to that planogram.